The Hackathon was an event organized by ESPM, sponsored by Ambev and RedBull. In the event, based on a challenge presented by Ambev, 12 teams of 10 people each were given 48 hours to develop, create, and present a solution to a panel of five judges. The challenge provided by Ambev focused on formalizing street vendors and finding ways to improve their living and working conditions.
I was responsible for leading the group, creating the project’s visual identity, as well as the MVP for the app we proposed as a solution to these issues. The visual identity was designed using Adobe Illustrator, and the MVP was developed with Figma.